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Showing posts with label poor ideas. Show all posts
Showing posts with label poor ideas. Show all posts

Thursday, January 23, 2020

Weird Cardboard: 1991-92 Pro Set PUCK Milk Chocolate Bars





1991-92 was a year in hockey related cardboard that was right in the mix of what's known as the overproduction era (don't make me call it the "J" word).  Card manufacturers were producing sets left and right, trying to satiate the need of the glut of collectors that had flooded the market over the previous few years.  Pro Set was in the thick of it.


After having produced one of the most famous (infamous) hockey sets of the last 30 years in 1990-91, Pro Set came back with their sophomore hockey effort the following year.  Although much less error-ridden, the 1991-92 Pro Set hockey set would not be their only foray into the on-fire hockey card market.  They also offered up the newly resurrected Parkhurst brand in a two series release as well as the "super premium", and somewhat maligned, Pro Set Platinum card set. 

But the venture they jumped into that I wanted to reflect on was not a full card release per se.  In fact, it wasn't even marketed as a card product.  I can't imagine what they were thinking at the time other than that they needed to capitalize on whatever outlets they could to make some cash for the fledgling company.  Plus, since Topps stopped putting gum in their products, the proverbial door was opened for someone to combine sports cards with something edible.  That's right.  I'm talking about 1991-92 Pro Set PUCK.