Here is another interesting story on card licensing

Topps announced that they have sealed the deal for the exclusive production of minor league baseball cards. This makes two licenses for baseball product in the same year. The Washington Times posted an article and it is interesting to read the comments of the executives at Topps on why they feel this is a good thing. Check it out.

http://www.washingtontimes.com/news/2009/dec/03/sportsbiz-baseball-betting-it-all-on-topps/